Once you're inside Embellish, everything is organized around your workspace. A workspace is all of the details and content for a single "brand". This can be your own business, clients you work with, or internal departments.
Here's a quick tour of what you'll see and where to find things.
The left sidebar
The left sidebar is your main navigation. It stays with you no matter where you are in the app.
Workspace switcher
At the top of the sidebar, you'll see your current workspace name. If you belong to multiple workspaces, click here to switch between them or create a new one.
Main navigation
Projects — Your home base. This is where all your campaigns and email projects live. Each project is a container for related content — like a welcome sequence, a launch campaign, or a weekly newsletter batch.
Brand Profile — Your persistent creative context. This is where you define your brand voice, mission, values, audience, and AI writing guidelines. Everything you enter here informs how the AI assists you across the platform.
Your profile
At the bottom of the sidebar, you'll find your profile menu. From here you can access your account settings, manage your team, and handle billing.
The Projects page
This is likely where you'll spend most of your time. The Projects page shows all projects in your current workspace — you can see their status at a glance and jump into any one to start writing.
When you're new, you'll see an empty state inviting you to create your first project. Once you have projects, they'll appear in a list you can browse and filter.
Inside a project
Click into any project and you'll find:
Project details — The name, description, and status of your campaign
Project brief — A rich text area where you outline the goals, audience, and key messages for this campaign. The AI uses this brief (along with your Brand Profile) to generate more relevant content.
Content — The individual pieces you're creating: emails, SMS messages, voicemail scripts, and more. Each piece has its own editor, status, and version history.
The Brand Profile page
This is a single page dedicated to your brand's creative context. It's organized into sections:
Your Brand — Name, website, values, story, and what makes you unique
Brand Personality — Sliders for formality, warmth, energy, creativity, and persuasion style
Your Audience — Who you serve, the problems you solve, and the ripple effects of those problems
AI Writing Guidelines — Custom instructions that shape every piece of AI-generated content
Everything on this page auto-saves as you type.
Settings
Access settings from your profile menu in the bottom-left corner. Here you'll find:
Profile — Your personal info and avatar
Team — Invite and manage team members
Workspaces — View and manage your workspaces
Notifications — Control what alerts you receive
Billing — Manage your subscription and view usage
A note on roles
Depending on your role in a workspace, you may see different options. Embellish supports four roles:
Admin — Full access to everything, including settings and team management
Editor — Can create and edit projects and content
Commenter — Can view content and leave comments, but can't edit
Viewer — Read-only access to projects and content
If you're missing an option you expect to see, check with your workspace admin about your role.