Quick answers to the most common billing questions.
What's an AI Credit?
One credit equals one AI action — generating a draft, refining text, rewriting a paragraph, writing a subject line, or getting a copilot suggestion. A typical email campaign takes about 10–12 credits from brief to finished draft, though this varies based on how much AI assistance you use.
What happens if I use all my credits?
You have two options:
Purchase extra credits — Buy a credit pack from your billing settings. Packs start at $10 for 500 credits, and purchased credits never expire.
Wait for the reset — Your monthly credits refresh at the start of each billing period.
You can also upgrade to a higher plan if you consistently need more credits.
While you're out of credits, the AI features are paused but everything else works normally — you can still write, edit, format, export, and collaborate.
Can I change plans later?
Yes, anytime. There's no long-term commitment. You can upgrade, downgrade, or switch between monthly and annual billing from your billing settings. Changes take effect immediately with prorated charges.
Is the coaching on the Craft plan really live?
Yes. The Guild is a live weekly session hosted by Embellish's founder with expert guests. It's not a recorded course or a pre-built video library. It's a real conversation where you can ask questions, get feedback on your email strategy, and learn from other entrepreneurs in the room.
Do unused credits carry over?
Monthly plan credits do not carry over. They reset to your plan's full allocation at the start of each billing period.
Purchased credits do carry over. They never expire and remain available until you use them.
How do credits work on annual plans?
Annual plans include the same number of monthly credits as monthly plans — they just cost less per year. Credits still reset monthly, not annually. So a Craft annual plan gives you 700 credits every month, not 8,400 credits all at once.
Can I see who's using credits on my team?
Yes. Your billing settings page includes a breakdown of credit usage by user and by workspace, so you can see exactly where credits are going.
When does the free trial start and end?
Your 14-day trial starts the moment you subscribe. You need to add a payment method upfront, but you won't be charged until the trial ends. Cancel anytime during the trial and you won't pay a thing.
What happens to my content if I cancel?
Your workspaces, projects, content, Brand Profile, and everything else remain intact. You just lose access to the platform until you resubscribe. When you do come back, everything is right where you left it.
Can non-admin team members manage billing?
No. Only organization Admins can access billing settings, manage the subscription, or purchase credits. If you need a billing change and you're not an Admin, reach out to whoever set up the account.
How do I get a receipt or invoice?
Go to Settings → Billing → Manage Subscription. The customer portal shows your complete invoice history, and you can download receipts for any payment.